For most of us in the starting line, choosing a theme for your website is an overwhelming task. If you must understand, a theme is simply your website’s outfit. Hence, you must choose a website theme that styles your images, pages and blog posts in a way that makes them look good and easy on the eyes. In essence, your website theme is a direct representation of your brand and has a direct impact on your users' experience.
Many new website owners can get astounded by the sheer amount of themes in the repository especially when each of them looks better than the other. To assist you in choosing the best website theme for your brand, make sure to take into account these five things.
Aim for simplicity
The very first thing in selecting the right website theme is accepting and embracing simplicity. Despite the fact that many designers can deliver a lot of flashy animations, complex layouts and a range of colors, you should simply look for a theme with a design layout that helps you maintain your objective. Your website should look good but never compromise simplicity and usability for an aesthetically pleasing website.
Aim for a theme that presents a clear layout with major emphasis on its usability and simplicity. It shouldn’t be an exaggeratedly complex layout, though it should meet your brand’s vision.
Look for readability
A good website theme guarantees elevated readability. To certify high readability, select a theme with a font that is consistent and pleasing on the eyes. Words are vital in every website that has some content. Paragraphs are significant whether they are written blocks of text spanning an entire page or just one sentence long. Nevertheless, writing unreadable blocks of text is a big NO-NO.
If you aspire for well-formatted paragraphs on your website, make sure they’re structured well. From style, spacing to position of typography, come up with a great format that’s pleasing to the eyes, rather than boring. Our tip: website designers and developers acclaim using a theme that allows plenty of whitespace.
Optimize for desktop and mobile
Beyond the greatness of your website, it is also important to choose a website theme that is optimized for both desktop and mobile viewing. With today’s easy access to the Internet, more than a billion people use their mobile phones to search the Internet for anything under the sun. This then makes it essential to have a mobile-friendly website. Before choosing a theme, double check to confirm that it’s optimized for both desktop and mobile viewing.
Cross-browser compatibility
It’s not a secret that people choose different browsers to surf the web. That’s why it is extremely important for you to choose a browser that is compatible with all browsers. Testing your website theme on every popular web browser is an important first step, especially if you are thinking of using one that hasn't been updated recently. And with lots of different devices, browsers and operating systems available for use, choosing a theme that will deliver the same user experience and functionality for everyone is crucial.
In addition to browser compatibility, be certain that the website theme you select is SEO-friendly. SEO-friendly themes will help you to be more visible online. For starters, jumping into a code of a theme and then exploring its SEO friendliness can be a big challenge. If you don’t know where to begin when it comes to SEO, then we recommend that you seek professional help from a digital agency to help you get started and to find a theme that is SEO-friendly and will help you be visible online.
Get available plugins
It is imperative for you to guarantee that the website theme you choose supports all major plugins. In reality, it is one of the most essential steps in selecting the right website theme. Furthermore, it permits you to have full control over your website.
There are an adequate number of plugins that can help you implement and accomplish what you need to put on your website with no coding or development skills needed. List down what you will be using and what features you will need to add to your theme and reverse engineer the best options.
There you have it! These five things are the basic demands a new theme should meet. Always remember that your new theme should support page plugins, contain the desired translation files, SEO-friendly, and have great ratings and reviews. Treat it like buying a new ‘home’ for your thoughts.
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iRepublic is a do-it-yourself, easy, modern and affordable website builder that’s SEO-friendly and mobile responsive. With hundreds of themes available, we can have your website up and running within 7 working days. Contact us now to learn more!
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